Privacy & Cookies Policy


LF Europe Limited ("we", "us", "our" or "LF Europe") of registered office Centenary House, Centenary Way, Salford, Manchester, M50 1RF is committed to protecting and respecting your privacy and data protection rights.

LF Europe is part of the Li & Fung Group and is registered as a data controller with the Information Commissioner's Office ("ICO") with registration number 01182994.

This policy sets out how we will process the personal data that we collect about you through your use of our website (the "Website") in accordance with applicable data protection laws (including Regulation (EU) 2016/679 known as the General Data Protection Regulation (or "GDPR") and the Data Protection Act 2018 (the "Act") and your rights under such laws.

Please read this policy carefully to understand our practices regarding how we treat your personal data. For further information, please contact our Data Protection Officer at


"Personal data", or personal information, means any information that can personally identify you, such as your name, address and contact details.

We may collect and process the following personal data about you connected to your use of the Website:

  • Information that you provide by submitting forms on the Website, such as your name, email address and company name on the "contact us" form.
  • Your email address if you provide this to us when subscribing to our blog.
  • Information that you provide to us if you contact us to report a problem with our Website, this may include, for example, your contact details in order for us to let you know when the problem has been resolved.
  • Usage data detailing your visits to our Website including, but not limited to, traffic data, location data and other communication data and the resources that you access. Please see "cookies" below for further information.

We do not collect any special categories of personal data about you (for example details about your race or ethnicity, religious or philosophical beliefs or health information) nor any information about criminal convictions and offences.

Note that we (or another member of the Li & Fung Group) may process information about you if you become a customer, supplier or employee. You will be provided with a separate privacy policy in such instances.


We use the personal information that we collect about you through your use of the Website in the following ways:

  • To ensure that content on the Website is presented in the most effective manner for you and your device.
  • To allow you to participate in interactive features of our service, when you choose to do so.
  • To notify you about changes to our service.
  • To respond to any enquiry that you submit on the “contact us” form.
  • To send you updates if you have subscribed to our blog.


We process the personal data collected through your use of the Website for our legitimate interests, namely to improve your experience of our Website and to remember your preferences. Where we process your personal data for the purposes of communicating with you we have legitimate interests in providing you with excellent customer service which includes sending you content and information that we feel will be of interest to you or that you have requested.

When you subscribe to our blog we rely upon this consent in order to process your email address to notify you of updates. Please note that you have the right to withdraw consent at any time by contacting us or by unsubscribing by clicking on the link contained in our blog update email. If you withdraw your consent this will not affect the lawfulness of any processing previously undertaken based upon consent.

Your personal data may also be used for other purposes for which you give your permission, for example, in order to conduct surveys or research. We may also use your personal data when required by law or otherwise where lawfully permitted.


If you contact us through our Website but do not become a business customer or supplier we will delete your personal data after three years of your first communication. If you do become a business customer or supplier we will retain your information up to a maximum period of six years from the end of our relationship with you. We retain information in accordance with our Data Retention Policy.


Our servers are predominantly located within the EEA (European Economic Area). We also use servers outside the EEA, in which case we will ensure that all reasonable steps necessary are taken to ensure that your personal information is treated securely and in accordance with this privacy policy and in accordance with Data Protection Laws.

We may share your personal information within the Li & Fung group to ensure that your enquiry is dealt with by the appropriate entity. This may involve transferring your data outside the EEA, for example, as our head office is located in Hong Kong. In respect of such transfers we rely upon our international data sharing agreement which incorporates model contractual clauses to protect the transfer of personal data outside the EEA.

We may also disclose your personal information to third parties:

  • in the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets
  • if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to protect the rights, property, or safety of LF Europe, our customers, or others
  • in order for them to provide us with services, for example, cloud storage, search engine facilities

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.


You have specific rights under Data Protection Laws in respect of the personal data we process about you. If you seek to exercise your rights we will explain whether or not the right applies to you. Please be aware that if your request is manifestly unfounded or excessive we may refuse to deal with your request or charge a reasonable fee for dealing with it.

Your rights include:

  • The right of access to the personal data we hold. 
  • The right to rectify (i.e. correct) your personal data where it is inaccurate or incomplete. 
  • The right to delete your personal data, but only in specific circumstances, for example where the personal data are no longer necessary in relation to the purpose for which it was originally collected or processed. It may not therefore be possible for us to delete the information we hold about you if you request this, for example, if we have an ongoing contractual relationship with you.
  • The right to restrict processing in specific circumstances, for example while we are reviewing the accuracy or completeness of data, or deciding on whether any request for erasure is valid.  In such cases we shall continue to store the data, but not further process it until such time as we have resolved the request.
  • The right to data portability which means the right to receive, move, copy or transfer your personal data to another controller in certain circumstances, namely when we are processing your personal information based on consent or on a contract and the processing is carried out by automated means.
  • The right to object in cases where processing is based upon our legitimate interests and to object to direct marketing (as detailed above).

Please contact us at if you would like to exercise any of your data protection rights or if you have any queries in respect of your rights.


When you visit the Website we use cookies to maintain your connection to the Website. A cookie is a small file of letters and numbers that is stored on your browser or the hard drive of your device if you agree.

Cookies help us to provide you with a good experience when you browse the Website and also allows us to improve the Website where necessary. By continuing to browse the Website you are agreeing to the use of cookies. If you do not agree to the use of cookies, please stop using the Website immediately. Note that if you disable the use of cookies in your settings you may lose some useful functionality of our Website.

We may collect information about your device, including where available your IP address, operating system and browser type, for system administration and to report aggregate information to our advertisers. This is statistical data about our users' browsing actions and patterns, and does not identify any individual.

Cookies may be either "persistent" cookies or "session" cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

Cookies can be used by web servers to identify and track users as they navigate different pages on a website and identify users returning to a website.

The table below provides more information about the cookies we use and why:


Name of cookie


Purpose of the cookie

Google Analytics









DoubleClick: id, ide, gad, gads 

This is a web analytics service provided by Google Inc which uses cookies to show us how visitors found and explored our site, and how we can enhance their experience. It provides us with information about the behaviour of our visitors (eg how long they stayed on the site, the average number of pages viewed) and also tells us how many visitors we have had.


This cookie distinguishes users from each other

This cookie distinguishes users from each other

This cookie stops too many users from accessing the website

Google uses cookies, like the PREF cookie, to help personalize ads on Google properties, like Google Search, particularly when you aren’t signed in to a Google account. It does this by setting a unique user ID. We also use one or more cookies for advertising we serve across the web.One of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain Another is stored in and is called ANID. We use other cookies with names such as DSID, FLC, AID, TAID, and exchange_uid. Other Google properties, like YouTube, may also use these cookies to show you more relevant ads. 

YouTubeEmbedded videos from YouTube channels using YouTube’s privacy-enhanced mode.  This may set cookies on your computer.  YouTube does not store personally identifiable cookie information for playbacks and embedded videos using its privacy-enhanced mode. 
exp_last_activityWebsite Functionality: Used to determine expiry
exp_trackerWebsite Functionality: Redirection after certain actions
exp_stashidWebsite Functionality: Security






















You may refuse to accept cookies by activating the setting on your browser which allows you to refuse the setting of cookies. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you visit our Website.


If you have a complaint relating to data protection please contact or write to us at LF Europe Limited, Centenary House, Centenary Way, Salford, Manchester, M50 1RF.

Alternatively, you can complain to our supervisory authority, the ICO by telephoning 0303 123 113 or writing to Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF. Further details can be found at


For further information on this policy, please contact our Data Protection Officer at

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail.

The Website may, from time to time, contain links to and from the websites of our advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

This version was last updated on 01/10/2018.


Li & Fung Group – UK Tax Strategy


Li & Fung Limited specialises in the management of global supply chain for brands and retailers around the world.  The customers of the group include department stores, hypermarkets, specialty stores and chain shops located globally.   

The purpose of this document is to provide an overview of the approach to tax of the Li & Fung Group.

This tax strategy document is published in accordance with Schedule 19 of the UK Finance Act 2016 by Li & Fung Limited in respect of all the UK entities within the Group (“Li & Fung” or “UK Group”).  This document has been approved by the directors of the UK Group and will be reviewed and where necessary, updated, on a periodic basis.

Approach to Tax and Tax Governance

Li & Fung’s approach to tax is based on compliance with our reporting requirements and adherence with the relevant tax laws and regulations to pay the correct amount of tax, making use of government offered reliefs where applicable, with a view to deliver value to our shareholders.

The following covers Li & Fung’s (A) Governance towards compliance and reporting (B) Attitude/approach towards tax planning and risk management and (C) Approach towards working with HMRC.

Governance towards Compliance & Reporting

In accordance with Li & Fung’s Code of Conduct and Business Ethics, employees are required to ensure all transactions are properly included in the books and records.  All accounting information must be reliable so that it can be used for preparation of financial statements, statutory audit and other compliance purposes.

As a major subdivision of a Hong Kong listed company, the UK Group are well aware of the importance of compliance with the relevant tax laws, obligations and tax practices regarding the tax filing and payment of taxes.

The UK Group engages with professional tax advisors to ensure tax compliance.  In addition to our own research and training, we expect our professional advisors to ensure the UK Group are kept fully informed of the latest development of tax regulations and to ensure all transactions, as well as tax returns, are compliant with the relevant laws and regulations.

The Senior Accounting Officer (“SAO”) and local finance team in the UK, which is made up of appropriately qualified individuals, are responsible for the tax compliance matters of the “UK Group”, and have implemented controls and processes to manage this process.  The tax matters of the “UK Group” are closely monitored and scrutinised by the Corporate tax team in Hong Kong, which comprises of experienced tax professionals.  Major tax issues are also discussed and addressed during Audit Committee meetings.

The Group’s Attitude/Approach towards Tax Planning and Risk Management

Li & Fung does not implement aggressive tax planning where the sole or dominant purpose is to obtain a tax benefit.  Business structures and transactions are planned and designed to reflect the commercial requirements and cater to the operational needs of the group, although tax efficiency may also be taken into account as part of the planning/design process.

As the group has strict governance on compliance and reporting, the “UK Group” is not permitted to take material tax risks or expose the Global Group to uncertain tax positions.  As such, whenever the group deals with any significant transactions or when they experience uncertain tax positions, the “UK Group” seeks advice from professional tax advisors and obtains consent from the Corporate office in Hong Kong.

The Group’s Approach towards Working with HMRC

The “UK Group” seeks to maintain an open and honest relationship with HMRC, in particular with our allocated Customer Relationship Manager (“CRM”).  The SAO and local finance personnel regularly meet with the CRM to update HMRC on the latest business developments and key transactions of the “UK Group”.

Where there is uncertainty in the interpretation of tax regulations and other questions relating to current tax practices, we take advice from professional advisors, and where appropriate, seek advice from HMRC to gain certainty on the approach taken.